World Skills & The IKEA Challenge

Students at the South Leeds Academy are contributing to their qualifications and learning about product, design and marketing through a practical, employer-run scheme.

This is an off timetable event which is delivered in three one-day events working with representatives from the business community.  The students work in small groups of six or seven where their brief is to build, market and sell a flat pack stool.

The students have to develop their team building, problem solving and communication skills to negotiate roles and responsibilities so that they can work to their strengths to meet the activity brief. The students are supported by representatives from the world of work who provide support and guidance.

Once the flat pack has been built into the stool, the groups of students meet to agree their market campaign which involves personalising the stool, producing advertisements and then delivering the campaign to a panel of adults. The panel mark each section of the campaign in terms of originality, design and the campaign.

The students also use digital cameras and video recordings to be used as part of their evidence to meet the specification/outcomes of the Work Skills unit. The students can be graded at Level 1 or Level 2 according to the quality of their evidence. The credits from this activity are then used as an integral part of the Workskills qualification which is equivalent to ¼ GCSE (Award), 1 GCSE (Certificate) or 4 GCSE's (Diploma).

For more information, email or contact
Barbara Trayer
Assistant Principal
The South Leeds Academy
Old Run Road
LEEDS LS10 2JU


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