In education, public debate around AI has focused on issues like plagiarism and cheating in exams, and its potential to change assessment or pedagogy. However, for comms and marketing professionals working in education, the use of AI is also becoming an increasingly important consideration.
This report aims to help comms and marketing people to:
- - Be aware of the security implications
- - Understand the ethical issues of using AI
- - Discover the approaches colleagues are already using in their day-to-day work
- - Appreciate how AI is impacting journalism
- - Consider the planning and strategic implications of AI